Emily Triplett Lentz
If anyone tries to tell you there is no way to prove the ROI of thanking your customers, or that sending handwritten thank-you notes doesn’t scale, don’t buy it. Heres why: The ROI of thanking your customers is inextricably linked to the ROI of word-of-mouth marketing. And when it comes to small- to medium-sized businesses toolkits, word-of-mouth marketing is a shiny power drill among screwdrivers.
Alina Vashurina
Quora isnt just for finding interesting questions and answers. When used right, it can also be an incredibly powerful marketing tool for your e-commerce store. In this post, well show you how to tap into Quoras 100M monthly users to promote your store, research your customers and grow your audience.
Julia Chen
You have the website done, and your product images look great. What’s missing? Often time, it’s the story behind your brand. This post dives deep into the story behind your product or brand. People remember and share stories, so learn how to tell yours.
Tracey Wallace
Your site looks great. You’re driving traffic and you’re getting sales. But why aren’t people converting? Aside from the missing story from the post above, this one dives into more specific tactics you can consider to help people get to the checkout line.
Zach Grove
Ok, you got someone to buy something. Hurray! Are you done? Probably not. This post talks about how to increase the life-time value of your customers AFTER they purchase to generate more revenue in what they call the “Post Purchase Order Bump.”
Joe Griffin
The right visuals can bring your content to life and improve readability and SEO. Here’s what to look for when selecting the best images.
That’s all for this week and thank you for checking out this week’s list.
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